Pantone Just Announced Its Color of the Year 2019

Pantone Just Announced Its Color of the Year 2019

Pantone’s color of the year isn’t just the marketing tactic you might perceive it be. Rather, it’s an informed choice by professionals in the language of color. Interestingly, the color isn’t chosen to set a trend for the following year. The color of the year is actually observed from current events and the use of the color in all industries across the globe.

Kraus Marketing: Winner of American Graphic Design Award

Kraus Marketing: Winner of American Graphic Design Award

Kraus Marketing, with offices in Northern NJ and Manhattan, is honored yet again, to be named amongst the winners of the American Graphic Design Award, granted by leading graphic design media publication, Graphic Design USA (GDUSA). Kraus Marketing was awarded for our client work with Villa Restaurant Group.

New Typography Trends of 2018

6 Different Typography Trends in The Market Today Like all art forms, typography grows and evolves over time. Compelling typography holds power to direct how consumers interpret your brand and its messaging.…
Design Differences: CMYK vs. RGB

Design Differences: CMYK vs. RGB

A general rule of thumb for all designers is to use the RGB color spectrum for digital use and work in CMYK for all print purposes. Although this difference may seem simple, it is very important that designers do not mix up these spectrums. Using the wrong color mode could produce sub-par outcomes.

Kraus Marketing Shows Constant Success at the 2018 Jersey Awards

Kraus Marketing Shows Constant Success at the 2018 Jersey Awards

Kraus Marketing was honored to attend NJ Ad Club’s 50th Annual Jersey Awards in Cedar Grove, New Jersey on the night of June 6th. To celebrate the golden anniversary of the prestigious award ceremony, there was an incredible assortment of media awards presented to top communication platforms throughout the state of New Jersey. Kraus Marketing, who was in attendance for the third year in a row, took away ten awards at the end of the night, three of which granted first place and two for second place.

hiring-SEO-marketing-manager

Why Join the SEO and Content Marketing Job Market?

If you’re looking for a career that’s exciting, fast-paced, and flexible, then consider your job search over. Content marketing and SEO jobs are on the rise, and they don’t seem to be stopping any time soon. The world of digital marketing is continuously expanding, and so is the job market. Below are three reasons to enter into the content marketing and SEO fields.