Our Package Designs are Outside the Box
Product packaging is a huge factor in how a product sells. Think of how many products are on the retail shelf, vying for everyone’s attention. From home electronics and tech products to consumer package goods and health and beauty aids, everything comes in some kind of package- boxes, blister packs, clamshells, bottles, bags. How does your package become the one that customers reach for?
There’s a lot to consider when designing product packaging or mailers from colors and materials, to laws and regulations for that product’s industry, to shipping, and for meeting retailers’ requirements. Relax. Kraus Marketing has it covered.
Our designers understand that the package design is part of a company’s branding as much as it is part of the product’s sales and marketing efforts.
Product Packaging that Boosts Your Brand and Your Sales
We are experts at designing all sorts of packaging for all sorts of products. Our designers understand that the package design is part of a company’s branding as much as it is part of the product’s sales and marketing efforts.
From fancy boxes to blister packs, Kraus Marketing’s package designers will work closely with you to bring your product to market in packaging that protects the product as much as it sells it. Our experienced designers have worked with Fortune 500 companies and firms in the consumer electronics, health and beauty and food service industries. You can see some of our package design work for major players and smaller firms in our portfolio.
Our Package Design Process
At Kraus Marketing, we believe effective packaging is an integral part of bringing your product to market.
We start with solid industry research to educate ourselves about what the competition is doing, so we can design packaging that stands out from the rest.
We know that the end user’s experience is critically important. Your customers need to know exactly what the product is and how to use it. Our packaging designs clearly communicate what your market needs to know.
Product packaging is an extension of your overall marketing plan, so we make sure the solutions are clearly stated on the package.
The product marketing and copy on the box plays a key role. It’s not only about how the product will look inside the box but what the package says that helps sell it.