Vernon Tower

Vernon Tower is a luxury apartment complex located in Long Island City, NY. Located between the bustle of the city and the cultural town of Astoria, Vernon Tower offers excellent amenities and a flourishing community for all residents.

Client Challenge

The client was in need of a brand identity, as well as a website to match their high-end offerings. As a new construction, their end goal was to fill the individual apartments.

The Kraus Solution

Kraus started by creating a logo, messaging, and graphical personality for the client. The logo resembles a building constructed from a “V” and “T.” Once the branding was formed, we began work on the website, showcasing all the benefits of living in Vernon Tower. Here, users could discover features about the community, amenities, furnishings, and available units.