Our House
Our House, Inc. provides engaging and inclusive environments for individuals with intellectual and developmental disabilities through community residences, employment services, innovative day programs, social opportunities, and other related support services. The goal of Our House, Inc. is to help these individuals achieve their full potential through meaningful and productive lifestyles.
Client Challenge
The client was in need of branding that better suited their organization in 2020 and beyond. The updated branding, including a new logo, was intended to help grow their donor base as well as their internal capabilities in order to better serve their community.
The Kraus Solution
Kraus designed a logo that captured the welcoming nature of Our House, Inc. while maintaining a sense of maturity. A main concern for both parties was making sure the logo and overall branding did not resemble a program for young children as the client serves those who have aged out of the school system. All branding elements, including typography, iconography, and color palette, followed similar guidelines, which, when put together, translated into a beautifully designed website for the client.
Black
HEX: #000000
RGB: 0,0,0
CMYK: 75, 68, 67, 90
Black
HEX: #881f32
RGB: 0,0,0
CMYK: 75, 68, 67, 90
Black
HEX: #686868
RGB: 0,0,0
CMYK: 75, 68, 67, 90
Black
HEX: #f7f7f7
RGB: 0,0,0
CMYK: 75, 68, 67, 90