Incorporate Email Marketing in your Marketing Strategy Plan
You might be asking yourself why email marketing is important to add to your marketing campaigns after everything else you have been recommended to do thus far. It seems like everyone is doing it, but is it worth your time and money? The truth is that email campaigns might be one of the key ways to diversify and connect all of your marketing efforts. They can hold as little or as much information as you choose, include your latest blogs, videos, and even social media posts that went viral. An email marketing campaign is the perfect addition to your current marketing mix, no matter the size of your business.
Email marketing is key to connecting, converting, and engaging your target audience at a low-cost. It is the one aspect of digital marketing that has continued to prove its worth for more than a decade, as everything else continues to go in and out of style. Did you know that email conversion rates are 40 times better than that of Facebook and Twitter? Not to mention it has the highest ROI and the lowest average cost. Plus, your targeted audience can be specifically targeted and easily altered. You can import current email lists you have in your possession or we can work with you to help build new ones for future use.