Whether this is your first time experimenting with video or you’re looking to give your current content a boost, here are 5 tips to help you enhance your website with video marketing.
With Millennials overtaking the market, it’s more important than ever to understand what makes their generation unique from the others and how it impacts their consumer habits. Here’s the lowdown on marketing to Millennials, how to do it, and why it’s worth your while.
How to Use Social Media in Healthcare Marketing You may not initially associate the worlds of social media and healthcare, but a great opportunity sits between these two realms. Using social media…
We’re looking ahead into 2020 to provide you with tips on the latest social media trends the industry may encounter as the year progresses. Keep these trends in mind as you craft your new year’s social media strategy.
Social media is a great way for real estate agents to promote their listings and services to a wider audience. You can easily share pertinent information with potential buyers and gain interest from others in your area. So, why not try Instagram Stories to set yourself apart from the competition?
Social was already a huge driver of e-commerce sales, but the implementation of social commerce has launched a new era of e-commerce being more fully integrated into the daily experience of many consumers.
Social media platforms like Snapchat and Instagram have encouraged the rise of ephemeral content—media that is rich, like images and videos, and that is only accessible for a brief period of time. The typical advantage of greater engagement with ephemeral content allows for some content to work better than others.
If you think influencers needs hundreds of thousands of followers in order to be useful to your company, keep reading to find out the benefits of partnering with micro-influencers.
Fifteen years after the launch of its original app, Facebook is updating its branding to include and clarify the products owned by the company. This rebranding aims to set the Facebook parent company apart from the Facebook app.
Without taking the proper steps to identify a few key factors driving your strategy, you could be wasting money on campaigns that are not generating a positive ROI. We’ve outlined a few simple steps to guide you when evaluating and structuring your next social media endeavor.