Twitter Updates Include Partnering with Bing to Increase User Experience
The Evolution of Twitter
Twitter, as most people know, is a social networking service that allows the user to post and interact with messages known as “tweets”. Most people use tweets to update viewers on their current activates and their mood. As CEO, Jack Dorsey originally intended Twitter to be a short burst of trivial information or chirps from birds. Now, Twitter has evolved over time, where people and businesses can “tweet” content and even advertise their brand.
The Bing Difference
Bing is a web search engine that was introduced by Microsoft. The difference between Bing and other search engines such as Google and Baidu, is that it has search suggestions while queries are entered, and a list of related searches called “explore pane.” It’s easier for the viewer to navigate the search engine using keywords and find exactly what they are looking for.
Twitter Teams Up with Bing:
Recently, Bing made an important deal with Twitter, making it the first search engine to bring in real-time updates. Twitter updates have been available for search on Bing for a while now, but because of this deal, Bing users will be able search keywords and watch real-time tweets from Bing’s website.
Twitter wants to become a search tool to help find people what they need in current time. Twitter is providing Bing access to the public, real-time tweets rushing from all around the world so they can help you find those that are most relevant at the moment.
This update is a big stepping stone for business that use Twitter and Bing as a platform to advertise their products or services. It allows users to filter out tweets and keywords using real time updates, making business related content easier to access and find.
If you are looking to learn more about incorporating Twitter or Bing as a marketing tool for your business, contact the professionals at Kraus Marketing. We specialize in integrated digital marketing strategies that include responsive websites, comprehensive branding, social media marketing, SEO (Search Engine Optimization) & PPC (Pay Per Click).