Chat with us, powered by LiveChat
What the Ecommerce Growth Rate Tells Us About Our Changing Market

What the Ecommerce Growth Rate Tells Us About Our Changing Market

Despite its somewhat rocky start, e-commerce has established itself as a powerful industry that’s completely changing the way consumers fulfill their needs. According to Digital Commerce 360, e-commerce sales represented 51.9% of all retail sales growth. In the US, we can thank Amazon alone for 40% of online purchases. Our market is changing and with it, so must we. Here are some ways to ensure your businesses is staying on top of all the changes the e-commerce growth rate is bringing.

Amazon Display Ads Are Increasing Non-Amazon Sales

Amazon Display Ads Are Increasing Non-Amazon Sales

Amazon has come a long away from its humble beginnings as a simple website to sell books. Now an industry leading e-commerce platform dominating internet retail, it provides an opportunity for businesses to expand the reach of their traditional stores. More recently, however, it has been found that Amazon display ads are also helping to drive non-Amazon sales.

How Video Content Marketing Can Transform Your Business

How Video Content Marketing Can Transform Your Business

In the last few years, video content marketing has become such a powerful tool for digital marketing. It is visually appealing and provides insightful information to viewers through a more attention-grabbing type of media. Keep in mind, you are trying to explain a lot of information in a few seconds. But when you do it well, you see higher engagement and build a better relationship with your audience. Here are five videos types you should incorporate into your social media marketing strategy going forward.

We Love These Cost-Effective Staging Tips

We Love These Cost-Effective Staging Tips

Real estate agents have a lot to gain from using social media to promote listings and services. With access to vast audiences through social media, real estate agents are granted the power to bring in targeted potential buyers from all over. And with little to no cost, you can promote your listings via social media. Real estate staging can also build a presence on image sharing platforms, such as Instagram and Facebook. Here are some cheap real estate staging tips for realtors to employ in their business.

The Future of Influencer Marketing Campaigns

The Future of Influencer Marketing Campaigns

Influencer Marketing is both an old and new marketing tool, taking the idea of celebrity endorsements and placing it into a present-day content-based marketing campaign. The difference is that the results of the campaign are collaborations between the businesses and influencers. An Influencer doesn’t necessarily have to be a celebrity. An influencer can be a popular photographer on Instagram, a blogger who regularly tweets, or even a marketing executive on LinkedIn, as long as the person has a huge following on social media within your industry.

How Product Descriptions Affect E-commerce Success

How Product Descriptions Affect E-commerce Success

While product descriptions may seem to be nothing more than overlooked text, they can be the deciding factor in whether a customer purchases your product or not. Crafting honest, attention grabbing descriptions is a great way to persuade your customers to take the plunge while showcasing brand consistency and strengthening customer loyalty. Here are some tips to revamp your e-commerce product descriptions.

Facebook Ads and Your Targeting Practices

Facebook Ads and Your Targeting Practices

Facebook advertising has been growing rapidly for the last few years, with roughly 90% of marketers depending on this platform for their advertising needs. Despite the constant growth of Facebook Ads, getting a high return on investment isn’t easy. You must keep in mind best practices when implementing Facebook Ads and consistently tailor your campaign for best results.