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How Video Content Marketing Can Transform Your Business

How Video Content Marketing Can Transform Your Business

In the last few years, video content marketing has become such a powerful tool for digital marketing. It is visually appealing and provides insightful information to viewers through a more attention-grabbing type of media. Keep in mind, you are trying to explain a lot of information in a few seconds. But when you do it well, you see higher engagement and build a better relationship with your audience. Here are five videos types you should incorporate into your social media marketing strategy going forward.

We Love These Cost-Effective Staging Tips

We Love These Cost-Effective Staging Tips

Real estate agents have a lot to gain from using social media to promote listings and services. With access to vast audiences through social media, real estate agents are granted the power to bring in targeted potential buyers from all over. And with little to no cost, you can promote your listings via social media. Real estate staging can also build a presence on image sharing platforms, such as Instagram and Facebook. Here are some cheap real estate staging tips for realtors to employ in their business.

The Future of Influencer Marketing Campaigns

The Future of Influencer Marketing Campaigns

Influencer Marketing is both an old and new marketing tool, taking the idea of celebrity endorsements and placing it into a present-day content-based marketing campaign. The difference is that the results of the campaign are collaborations between the businesses and influencers. An Influencer doesn’t necessarily have to be a celebrity. An influencer can be a popular photographer on Instagram, a blogger who regularly tweets, or even a marketing executive on LinkedIn, as long as the person has a huge following on social media within your industry.

How Product Descriptions Affect E-commerce Success

How Product Descriptions Affect E-commerce Success

While product descriptions may seem to be nothing more than overlooked text, they can be the deciding factor in whether a customer purchases your product or not. Crafting honest, attention grabbing descriptions is a great way to persuade your customers to take the plunge while showcasing brand consistency and strengthening customer loyalty. Here are some tips to revamp your e-commerce product descriptions.

Facebook Ads and Your Targeting Practices

Facebook Ads and Your Targeting Practices

Facebook advertising has been growing rapidly for the last few years, with roughly 90% of marketers depending on this platform for their advertising needs. Despite the constant growth of Facebook Ads, getting a high return on investment isn’t easy. You must keep in mind best practices when implementing Facebook Ads and consistently tailor your campaign for best results.

Instagram Stories and Your Business

Instagram Stories and Your Business

Instagram Stories are fun to create and consume, but with lower stakes than a post meant to last forever, and make the whole experience less formal. Stores can humanize your brand with their casual manner, and with over 400 million daily users, there is plenty of traffic being exposed to your products and services. In this blog, we’ll share a few tips about Instagram Stories and how to properly integrate them into your marketing strategy.

Social Proof in Social Media Marketing

Social Proof in Social Media Marketing

Now that we are completely immersed in the digital marketing universe, it makes sense that our primary source of content, informational and promotional, takes place on the web. The degree of content absorption has everything to do with trust and reputability. Individuals need to have confidence that what they’re reading is the truth.

Do HubSpot Limitations Exist?

Do HubSpot Limitations Exist?

We’ve heard the name and we’ve seen the logo, but what is it? HubSpot is an all-in-one tool that helps businesses with their inbound marketing strategies. HubSpot Marketing Hub offers businesses a wide assortment of features, which include Social Media, Analytics, Email, Blogging, Search Engine Optimization (SEO), Ads, and so much more.

Tips & Tricks for YouTube Marketing

Tips & Tricks for YouTube Marketing

YouTube is one the biggest websites around. Actually, it’s the second most popular website in the world next to Google. People actually use YouTube as a search engine, so it presents a huge opportunity for your business. Because of its popularity, the competition is fierce, and in order for you to be successful, you need to make sure you have the time and tools to upload high quality content on a consistent basis.