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Song Acupower

Song Acupower is an acupuncture, massage, and traditional oriental medicine practice that offers clients a holistic approach to healthcare. Their services help treat a wide variety of diseases, both acute and chronic, as well as teach people to live a healthier lifestyle.

Client Challenge
Song Acupower was in need of a rebrand and new logo that would work with their goal of expanding and opening new locations. They wanted to focus on providing clients with the right message and an understanding of their practice without feeling too corporate.

The Kraus Solution
Following the client’s request to incorporate the Five Elements of Chinese Philosophy in their brand, Kraus designed a fresh, modern logo that represented just that. We simultaneously created messaging and imagery that blended Song Acupower’s traditional practices with their modern capabilities.

Client: Song Acupower
Date: 2018
Services: Branding | Logo Design

“Our experience has been nothing but positive, cutting edge and warm and friendly, while working with Kraus Marketing Group. They have gone above and beyond to be professional, timely and efficient with all communication. It has truly been a fun and interesting process to see what goes into rebranding and logo design. Thank you for your hard work!” – Song Acupower Wellness