Cide>>Road is a beverage company and leading producer of switchel. Switchel is a drink that dates back to colonial times and was often referred to as Hay Maker’s Punch. Husband and wife duo, Kevin Duffy and Hilary LaForge, founded Cide>>Road in 2014.
Client Challenge: Cide>>Road needed a website that excited new and current customers. The company wanted the website to provide SEO benefit and needed social media support.
Kraus Solution: Our team provided an updated, professional, organized website that enhanced user experience, increased page views, and conversions. We established an SEO foundation to easily build upon and a CMS platform to make the site easy to update. We continue to drive traffic to the site through social media and blog posts.